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Stryker Story | We are proud and excited to introduce the Stryker brand. Stryker is an all new brand developed to provide high quality and innovative products at an exceptional value. The Stryker brand delivers newly designed and appealing receiver shapes as well as new and attractive price points for both distributors and consumers. We conducted market research via focus groups, tournament surveys and online questionnaires to see which name and identity would be best for a new series of innovative products that appeal to a broad range of players. This process was used for the name, logo, product features and cosmetic appearances. The Stryker brand evolved from this process. The Stryker brand was created through first hand facts, input and feelings from our consumers. The players have spoken! |
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